Target Women and Housekeepers 15-44
A little about the Opportunity
Tackling hot topics and trends of the day. Airing weekdays 11.30am-12.30pm
The opportunity to become the sponsor of TV3’s first, home produced live daily chat show called Midday The opportunity to reach a strong HK/ HK+ audience every single day to increase awareness of the Sponsor’s brand
What can this opportunity do for a brand?
To align your brand with the all female-panel chat show Midday. Opportunity for product placement. Sponsor would receive 10” stings around the top and bottom of each episode, with 5” stings around the centre breaks, while they would also run around catch-up on 3player. Giving a brand maximum exposure.
Key Opportunity Statistics
Last year Midday reached over 1.5 million viewers. Reaching over 200,000 viewers each month.
Photo call opportunity to officially launch sponsorship. Online presence. Logo placement with click through. Social media posts.